30 second vignettes

  • December 26, 2011 5:44 PM PST

    Hello to all:

     

    I've heard various opinions.  As sales professionals, will stations today purchase 30 second vignettes, with an opening for a 30-60 commercial?  The 30 second concept is truly unique, highest quality, extremely cost-effective, aired year-round or for short runs, has general audience appeal and will provide profits for the station/sales staff.    

     

    Opinions?  Comments?   Thanks!

     

    Bill

         

    • 37 posts
    December 27, 2011 1:30 PM PST

    Whether I would be interested would depend on the content of the vignette, the production quality and whether I have any prospects that would be interested in it.

  • December 27, 2011 3:38 PM PST

    Jane, thanks for your feedback.  Rest assured, with the research and production entailed in this new product (and all of my 30-60-90 features for the past 30 years), a station wouldn't want the time or expense. 

  • December 27, 2011 3:38 PM PST

    Hi Don:  I appreciate your response very much.  Having been in the business for about 30 years, rest assured all of my products feature top-quality production, content, etc.  A lot of in-depth research goes into each and every vignette. That I guarantee.  Thanks, again. 

     

    Bill

     

     

     

     

     

  • December 27, 2011 6:58 PM PST

    Don, I might add that an MP3 sample is available, if interested. 

     

    Bill

  • December 27, 2011 6:59 PM PST

    Jane, as I did with Don (below) just adding that an MP3 sample is available, if desired. 

     

    Bill