Blogs

On Creativity – lessons from LA Gear, Jesse Stone, James Bond,

Posted July 29, 2022 by Rod Schwartz

“That’s really creative—I like it!” For an ad writer, getting that kind of reaction t Read More...

Making an Impression on April 1st

Posted March 29, 2022 by Rod Schwartz

Every year at this time, I get to do something extra special—and thoroughly enjoyable—as Don Fre Read More...

Radio as a Lead Generator

Posted November 6, 2020 by Christopher rolando

“But how can I track it?”I started hearing this when I started selling radio a number of decades a Read More...

Catchy Jingle, Celebrity Endorsement Benefit Community Bank

Posted October 14, 2019 by Rod Schwartz

Celebrities are paid handsomely for endorsing products and services; the bigger the celebrity, the larger the Read More...

Four Keys to Better Training

Posted September 10, 2019 by Spike Santee

Are your salespeople getting the training they need to achieve their career goals with your company? Accordin Read More...

Four Keys to Better Meetings

Posted September 5, 2019 by Spike Santee

Group meetings are just one of the Four Formal Methods of Communication in a Professional Organization. As a l Read More...

Four Keys to Better Referrals

Posted August 28, 2019 by Spike Santee

Before his death in 2012, Zig Ziglar was one of the world’s most popular sales trainers and motivational Read More...

Four Keys to Better Onboarding

Posted August 12, 2019 by Spike Santee

Finding qualified candidates for your sales department is only one part of building a successful team of sales Read More...

Four Keys to Better One-on-Ones

Posted August 8, 2019 by Spike Santee

Business today is filled with so much pressure to focus on things that are both important and urgent, things t Read More...

An Invitation

Posted June 22, 2019 by Rick Murphy

Dear Grand Pubah (CEO in Ivory tower of underperforming large market Radio Company)   Here’s a si Read More...

Want to get under your competitors skin?1?!

Posted March 31, 2019 by Rick Murphy

  Want to really piss off your competitors!     Telemarketing/Prospecting has clearly p Read More...

How To Beat The Google Gods

Posted March 20, 2019 by Scott Howard

Originally published on 3/19/19 at https://www.scotthoward.me/how-to-beat-the-google-gods/   Have you e Read More...