Hey! Is anyone working with Pepsi currently? I have been working on a few Pepsi promotions, and have a few ideas- but didnt know if any of you were doing anything special for pepsi (or a similar business).
Right now we were thinking about having the "Pepsi Drink of the Day" where we would announce a drink mid day, and when people heard, if they called in, they would get a free case or something. We are giving them regular commercials, but we also want to offer them a sponsorship exclusive to them!
Any ideas? I am working on a proposal so a quick response would be amazing. =)
Hi Laci: I was excited to see your post as I have been trying for months and months to find an agency for Pepsi. I found some listed online but some only do creative, another only handles something else. I'm looking for someone who will buy radio! There was one we used several years ago but they no longer handle them. I would sincerely appreciate your help.
Pepsi, Coke, etc. like to sell product. I would suggest you try to get a local restaurant or fast food place to have whatever is the "Pepsi Drink of the Day" at a discounted price during the lunch hour or all day. You could still do the on air part but I think a case given away each day might be a bit much for them....6 pack or 12 pack might be better with an attached coupon to buy more at a discount! Good luck and thanks for any help with the agency contact info.
