COPY HELP: Chair Lifts - something different but not too differe

    • 49 posts
    July 28, 2011 8:46 AM PDT
    NEED COPY IDEA HELP!!!!
    Here's what I have...for points...
    Mobility/Accessibilit​y ie ramps, stair lifts, lift chairs, power chairs, scooters - they install chair lifts. Display at county fair, Go-Go Travel Scooters $899 FAIR SPECIAL!

    The reason I have such a hard time with this one is they always have the same info - never want anything too involved - and we have many clients that advertise like-products and my create well is running dry! Not to mention they're difficult personalities to deal with...

     

    HELP ME!!!! Anyone!!!  I'm looking for 30 secs...even if it's just a really awesome first line or some starting point...

    • 994 posts
    July 28, 2011 10:03 AM PDT

    Jennifer,

    Have you checked out Jeffery Hedquist's posts under Copywriting Tips discussion forum.  He offers some great templates and techniques to help writers come up with a new angle or gambit.  Might be just the thing you need.

    -Rod

    • 14 posts
    August 8, 2011 12:07 PM PDT

    I am just throwing one out there ..

    :30

    (Male) Hello, my name is Randy, and not too long ago, I went Ill, and began using a wheelchair. I was an active guy, and I worked hard for a living. And i still do. Thanks to (Name Here), I was able to be independent again.  They had everything i needed to live my life the way I wanted to. The installed my ramp to my house, they made going upstairs a breeze for me with their stair lift. I even got a GoGo elite scooter, and that makes long trips easier to manage. Thanks to (Name here) I am me again.

    (announcer) That's (name here), for all your accessibility needs. call (555-555-5555)

     

     

     

    *** Announcer may or may not laundry list items, or sale item)**