Happy Friday, everyone!
Here is this week's poll question:
Does your station have a mobile app, and if so, how has it been received?
Also, we’d love it if you would please share a link to it.
Looking forward to reading your replies!
Yes, in all the app stores. More people listen with apps compared to the station's web site and etc. Also the apps provide revenue every time they are used. I am a radio consultant and a team member at http://www.radiojar.com/?a_aid=jhs. I always stress to my clients to have their apps ready to go after they know their stream info.
As a small rural community radio station, we have our challenges; but when you've been able to brand yourself as THE information station for the area, people listen. Our stations started streaming in January, and we're not disappointed - filling advertising slots on both streams, broadcasting HS ball games from 7 area high schools; this is becoming an excellent revenue stream for us. Here is our link: http://www.siouxcountyradio.com/mobileapps.html
One for each station, with direct links to both the Apple Store and the Google Play Store from the station website.
I have them on both an iPhone and an Android phone, and the sound is terrific. More and more people are using them, too. We even had a sports trivia winner call in from Los Angeles a while back!
Fifty years ago, we were listening to our favorite stations (mine were WLS and WCFL in Chicago) on our 9-volt Zenith transistor radios. Now we're doing it again on our smartphones. This came home with full force one night last year when I was listening to Dick Biondi live on WLS-FM from the phone next to my bed. Deja Vu, indeed.
Both KSPA & KFSD are available on iTunes and Android. I love it when people ask things like "Can I pick it up here?" and I pick up my Cell phone and play it for them.